Case Studies

Case Studies

Case Study: The Weather is Snow Joke

Apr 26

Description: Keep Warm Buddy Set Industry: Education What it was purchased for: A local school was looking for a fundraiser item to help older kids raise money for an overnight camping trip. ...

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Case Study: Piece of Cake

Apr 11

Objective: A bakery owner had built solid connections with other service providers within their local event industry, but they were looking to grow their business within the wedding market. Produc...

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Case Study: Thank You for Spooning

Apr 04

Description: 10 Oz. Aztec Spooner Mug Industry: Advertising / Marketing / Publishing What it was purchased for: A major coupon distributor was looking for a thank you to give out to advertisers...

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Case Study: Pillow Box

Mar 06

Objective A children's hospital wanted to send a thank you gift package to donors. They wanted patients to be able to add a personalized touch to the gift to connect donors better to the cause. P...

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Case Study: Roaming Free with the YUMA Clear Freedom Bottle

Jan 29

What do outdoor gear brands like Marmot® and Teva® have in common? Their target customers, high-value brand partners, and pretty much all of their employees are thirsty for adventure in t...

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Case Study: Take a Map!

Jan 07

Objective: A university wanted a practical handout to give to prospective students, alumni, and other campus visitors. The handout was intended for first-time visitors and those who hadn't been o...

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Case Study: Back in Business

Dec 31, 2023

A behavioral health practice was preparing to reopen when shelter-in-place orders were lifted. However, they needed a way to communicate the enhanced safety protocols they put in place to patients ...

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Case Study: YUKON 17 oz. Double Wall Party Cup for the Sustainability Win

Dec 01, 2023

Surf-inspired activewear brands like ROXY® are stoked with our YUKON design—fondly known as The Party Cup™. It’s double-wall insulated, so it keeps refreshments cool on the ...

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Case Study: Bake in Business

Aug 27, 2023

Description: Set of 4 Measuring Cups Industry: Hospitality / Tourism What it was purchased for: A casino in the Milwaukee area wanted to spice up a "normal giveaway" with a theme. They had come t...

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Case Study: Wave Hello to Recognition

Aug 12, 2023

Item: JAFFA® Wave Award Purpose: Welcome gift for incentive winners Audience: Software company sales representatives A software company held a sales incentive contest for reps to win a tr...

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Case Study: Real Modern Recognition

Aug 05, 2023

Market: Finance Product Use: Employee Recognition Promotion: A wealth management firm selected the Samsonite Executive Computer Backpack as an employee recognition gift. At the company’s ...

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Case Study: Make a Spectacle

Jul 14, 2023

Description: Rubberized Sunglasses Industry: Broadcast Media / Telecommunication What it was purchased for: A vampire-based television show hosted blood drives at outdoor events. These were given...

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Case Study: Snack Pack It!

Jun 22, 2023

Vertical Market: Hospitality Product Use: Gift with Enrollment Promotion: An ocean excursion company chose the Igloo® Marine Backpack Cooler as a gift with enrollment for customers participat...

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Case Study: Stick to the Schedule

Jun 07, 2023

Industry: Hospitality Personalization: A small sandwich shop wanted to increase their business during lunch hour. Their target market was people who worked near their restaurant. Method of Distri...

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Case Study: Have a Seat

May 08, 2023

As the COVID-19 pandemic spread, a non-profit healthcare provider needed additional waiting room seating for their clinics and health centers across the state. As a non-profit, they needed an affor...

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Case Study: Masks and Casks

May 01, 2023

When a distillery was launching a new line of spirits, they collaborated with a large chain of liquor stores to promote their new products. The stores gave all employees PrevaGuard™ Face Mask...

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Case Study: Roll Up in Style

Feb 18, 2023

Description: Roll-Up Blanket Industry: Corporate / Fortune 500 What it was purchased for: A reward to employees for good service. How it was distributed: These blankets were mailed to locations ...

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Case Study: Safety First

Feb 04, 2023

Product: Auto Safety Kit Industry: Banking What it was purchased for: As a gift to anyone who opened a new bank account for over $1,000.00. How it was distributed: The bank was looking for a bra...

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Case Study: Jot It Down

Dec 15, 2022

Description: Mini Flip Pad Jotter Industry: Financial What it was purchased for: An investment firm wanted to promote their new financial blog to their existing customers with a memorable branded...

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Case Study: Adventure Awaits

Dec 07, 2022

An event promoter was compiling a gift box for top-tier ticket holders for a large-scale national summer concert tour. The Koozie® Adventure Dry Sack 10L was a natural fit for the outdoor lifes...

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Case Study: Getting Bent out of Shape for More Business

Nov 30, 2022

Product: Gel Stress Toy Client: Health Food Store What it was purchased for: As a gift to reward customers for spending over a certain amount. Why it worked: The gel stress toy which, unlike the...

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Case Study: Staying Safe for Back-to-School

Nov 22, 2022

A private school held an online meeting to outline plans for returning to school safely during the Coronavirus pandemic. As a follow-up, the school sent information packets to students’ paren...

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Case Study: Write to Paradise!

Oct 31, 2022

A 5 Star Resort wanted to ensure its guests received the best experience. To encourage feedback on services provided, guests were offered a coupon for use at their next visit in return for com...

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Case Study: Sign the Deal

Sep 17, 2022

In the fall, a car dealership introduced a new model and promoted it to potential customers. The car dealer purchased a mailing list and merged it with its own database. The Ranger Stylus Sati...

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Case Study: It's Raining Cats and Dogs

Sep 02, 2022

Item: Puppies & Kittens Mini Appointment Calendar Client: Pet Food Manufacturer Purpose: Increase pet food sales through goodwill campaign A pet food manufacturer partnered with a nationwide ...

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Case Study: A Comforting Friend

Jul 27, 2022

This ambulance service is very active in its local community. They use this plush Saint Bernard for children faced with the trauma of when an ambulance is needed. They consider their Saint Bernard ...

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Case Study: Bringing Back the Fanny Pack

Jul 12, 2022

Market: Entertainment Product Use: Gift With Purchase Promotion: A major theme park chose the Safeguard Security Waist Belt as a gift with purchase for customers who bought season passes. The w...

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Case Study: You Can Count on Us

Jun 05, 2022

The marketing department for a regional credit union was considering a custom writing instrument from overseas as part of a re-branding campaign. However, supply chain disruptions due to Coronavi...

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Case Study: Insuring Happy Employees

May 22, 2022

Item: JAFFA® Round Zinc Coaster Purpose: End of year gifts for employees Audience: Insurance firm employees An insurance firm had a particularly prosperous year and wanted to give employees ...

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Case Study: Employee Appreciation Gift

May 07, 2022

A company with many sales representatives needed an item for their top sales performers. Since their sales staff has both men and women, they needed an item that could be used by either gender. The...

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Case Study: Too Hot to Jot

Apr 14, 2022

Objective: Department managers wanted their new employees to have an easy way to take notes during the onboarding process. They wanted to incorporate company branding to keep their image consiste...

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Case Study: A Spoon-taneous Promotion

Mar 30, 2022

Description: Spoon Mug Industry: Advertising What it was purchased for: A major coupon distributor was looking for a thank you to give out to advertisers. How it was distributed: The spoon mug...

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Case Study: Practice Putting

Mar 15, 2022

2 Ball Pillow Pack – Titleist® TruFeel for Non-Profit Event When a non-profit had to cancel their annual fundraising dinner due to Coronavirus, a golf course donated their clubhouse pati...

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Wooing Discerning Celebs with the CARSON Double Wall Bolero Tumbler

Feb 21, 2022

What do you get the celebrity-chef-turned-travel-show-host who has everything? How about the VP of Paid Media at a premier hotel chain you’d love to snag an advertising deal with? Brands li...

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Case Study: Lunchtime Appreciation

Feb 14, 2022

Description: ID Lunch Bag Industry: Health Care / Pharmaceutical What it was purchased for: A hospital wanted a unisex item to give out for Nurses Week. Since most of the nursing staff brought th...

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Braving Campground Antics with the SAHARA Sports Bottle

Jan 30, 2022

Camping isn’t always a vacation, y’all. Seasonal KOA® Work Kampers help KOA owners wrangle feisty RV transients (a.k.a. retirees) for their supper. The least they deserve is a fre...

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Case Study: Promo'd to a Tee

Jan 23, 2022

As part of a newly developed corporate social responsibility initiative, an insurance company instituted an annual “give back” day where employee groups volunteered in their communities...

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Case Study: Keep it Sweet

Jan 08, 2022

Vertical Market: Hospitality Product Use: Employee Appreciation Promotion: A nationally known hotel chain gifted their staff the Everyday Sweet and Savory Gourmet Carry Caddy for Employee Appreci...

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Case Study: Welcome New Hires!

Jan 01, 2022

Objective A small business owner wanted an easy way to present important paperwork to new employees to help them stay organized in their first few months with the company. They wanted to instill p...

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Case Study: Zip It Up

Dec 24, 2021

Description: Hit Sports Pack with Front Zipper Industry: Broadcast Media/Telecommunication What it was purchased for: A cellular provider needed giveaways for an event at a major university. How ...

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Case Study: Spec-Tacular Promotions

Dec 17, 2021

Description: CUSTOM Malibu Sunglasses Industry: Food & Beverage What it was purchased for: The end user wanted to give something away at this year’s Spring Break in Jamaica for an MTV e...

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Case Study: Celebrate Milestones

Dec 02, 2021

A bank wanted to promote 110 years of serving individuals and businesses in Pennsylvania through an "Open House" celebration at their branches. Among the many products selected to commemorate this ...

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Case Study: Sometimes You Just Need to Vent

Nov 18, 2021

Description: Auto Air Vent Magnetic Phone Mount Industry: Technology What it was purchased for: A technology business was looking for a giveaway item that was unique but also fit within their b...

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Case Study: Create Your Own Reality

Aug 16, 2021

Description: Custom Cardboard Virtual Reality v2 Industry: Corporate / Fortune 500 What it was purchased for: A leave behind for Field Marketing Account Managers to help convert business from the...

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Case Study: A Prom Ticket Keepsake

Aug 09, 2021

A Prom Ticket Keepsake Organization High School Product Featured Neoprene Bracelet Goal of Promotion Issuing prom tickets ...

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Case Study: Paw-se and Appreciate the Little Things

Aug 02, 2021

Description: Big Paw Bear Industry: Health Care / Pharmaceutical What it was purchased for: A senior living community was looking for holiday gifts for their residents. How it was distributed: W...

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Case Study: Wheelie Important Paperwork

Jul 18, 2021

Market: Automotive Objective: A motorcycle dealership wanted professional, branded document pouches to hold important paperwork for new customers to take home after their motorcycle purchase. Th...

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Case Study: The Write Stuff

May 29, 2021

Description: Rumba Pen Industry: Automotive What it was purchased for: An automotive supplier wanted to make their name visible in automotive stores around the country. How it was distributed: P...

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Case Study: Yes, We Can!

May 14, 2021

Description: Kan-Tastic Industry: Food & Beverage What it was purchased for: Fast-food chain giveaway for college football night. How it was distributed: The vendor handed the Kan-Tastic out a...

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Case Study: It's in the Bag

Apr 23, 2021

Description Non-Woven Shopper Tote Bag Industry Bookstore What it was purchased for A large Metropolitan Community College Bookstore wanted to feature a reusable shopping bag to the students w...

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Case Study: Info in a Flash

Apr 15, 2021

Item: 8GB Custom USB 2.0 Flash Drive Purpose: Provide information about the school and programs Audience: Students and prospective students A community college was looking for a unique way to...

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Case Study: Snap a Pic!

Apr 01, 2021

Objective: A large photography studio wanted a better welcome kit for their wedding clients than just a few loose flyers. Product: Mini Horizontal Pocket Folder Personalization: The photography s...

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Case Study: Calendar Puns are Week

Mar 10, 2021

Objective: A real estate agent wanted a useful promotional item to boost her personal branding and promote her services while staying top of mind all year round. Product: Desk Calendar with 4-Co...

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Case Study: A Wedded Keepsake

Feb 17, 2021

Item: JAFFA® Scalloped Edge Vase Purpose: Gift vase for use during wedding ceremonies Audience: Engaged couples A church wanted an elegant and useful gift for couples who chose their venue f...

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Case Study: A Getaway Promotion

Jan 20, 2021

A resort wanted to make sure guests felt safe as they reopened after COVID-19 stay-at-home orders were lifted. At check-in, they chose to provide each guest with a Fold-Up Cinch Corner Tote to ke...

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Case Study: Keeping it All Together

Jan 12, 2021

Objective: An insurance company wanted to send new customers home with a special gift and a way to keep their new insurance policy documentation organized. Product: Insurance Document Pouch & Fu...

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Case Study: Fewer Tricks and More Treats: Halloween Safety Lanyard

Dec 15, 2020

Fewer Tricks and More Treats: Halloween Safety Lanyard Organization Insurance Company Product Featured Reflective Lanyard Goal of Promotion Promoting safety on Halloween Description of Cas...

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Case Study: These Calendars Aren't Week

Nov 30, 2020

Objective: A local bank wanted a way to thank their new customers with a promotional gift item that would have a high-perceived value. Product: Beach Trifold Calendar Personalization: The bank ...

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Case Study: Raise Your Glass!

Nov 23, 2020

Objective A local brewery wanted an eye-catching promotional item to place on tables that would boost their alcohol sales and highlight their weekly specials while encouraging enrollment for their...

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Case Study: A Flavorful Promotion

Nov 01, 2020

A Flavorful Promotion Boosts This Credit Union’s Popularity Organization: Credit Union Product Featured: Lip Balm Goal of Promotion: Generate New Loans Description of Case History: ...

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Case Study: A Not-So-Silly Idea

Oct 25, 2020

An insurance company signed up to be the “hydration” sponsor for a fun and colorful 5K run/walk for charity. The race was popular in the community because it was known as a vibrant, fun...

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Case Study: A StuPENdous Promotion

Oct 17, 2020

Description: Dart Pen Industry: Technology What it was purchased for: A data storage company wanted an item they could put on their company store website in which branches or divisions could purc...

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Case Study: Good Deeds for Kids in Need

Sep 11, 2020

Item: Landscape Mesh Tote Purpose: Fundraising Gala gift bag Audience: Kids in Need Foundation supporters The Kids in Need Foundation Gala is one of the organization’s largest fundraisi...

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Case Study: A Hole in One Promotion

Aug 06, 2020

Product: Jumbo Cooler Bag Industry: Agriculture What it was purchased for: These bags were given out to participants in a company golf tournament. How it was distributed: All participants receiv...

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Case Study: Guess the Flavor Lip Balm

Jul 01, 2020

Guess the Flavor Lip Balm Organization Health Insurance Organization Product Featured Lip Balm & Lip Balm Sleeve Goal of Promotion Generating positive reinforcement with sales reps ...

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Case Study: Lunchtime Loot

Jun 09, 2020

A restaurant supply company was planning its annual company picnic for employees and their families. Every year, the company gives employees a nice gift in the $10 range. This year, the company cho...

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Case Study: Wave Hello to Promotions

May 26, 2020

Description: Custom Wave Cap Industry: Automotive What it was purchased for: The client was looking for a signature cap that would be unique, high-quality, and something that the recipient wo...

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Case Study: Don't Run from this Promo!

May 12, 2020

Description: Running Belt Fanny Pack Industry: Sports / Fitness What it was purchased for: A nationwide gym chain was looking for an item to give away with the purchase of yearly memberships....

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Case Study: Hay, Where'd You Get That Tote?

Apr 28, 2020

Description: Large Boat Tote Industry: Sports / Fitness What it was purchased for: Horse show giveaways How it was distributed: A local horse show needed gifts for their major contributors. A ...

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Case Study: This Promotional Product is in the Bag

Mar 29, 2020

Description: Laundry Bag Industry: Financial What it was purchased for: A credit union wanted to target college students and offer them an incentive to open a new account. They chose a stock desi...

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Case Study: Computer Repair At Your Fuzzy Fingertips

Feb 29, 2020

A computer repair store attended a local home show and wanted something useful but unique to attract attendees to their booth. They also wanted something that would keep their name top of mind when...

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Case Study: Health & Wellness Spas

Feb 22, 2020

Products Javalina Jewel® Pen Industry Health & Wellness Spas Application Future Visits A day spa wanted to ensure that its guests always received the royal treatment. To encourag...

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Case Study: Happy to Hang Around

Feb 15, 2020

Description: Standard Door Hangers Industry: Automotive What it was purchased for: A collision center wanted to increase the number of customer satisfaction survey responses and boost online appo...

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Case Study: Life of the Mardi

Jan 31, 2020

Market: Hospitality Objective: With their event scheduled close to Mardi Gras, event planners wanted to provide a themed goodie package for attendees with giveaways from event sponsors. The...

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Case Study: A

Jan 24, 2020

Organization Tanning Salon Product Featured Polyester Lanyard Goal of Promotion To create new clients for salon Description of Case History A tanning salon wanted a creative way to give ou...

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Case Study: This Event Needs More Cowbell

Jan 10, 2020

Description: Cow Bell Industry: Trade Show / Convention / Events What it was purchased for: A charity marathon coordinator wanted a giveaway that spectators could use to cheer on their r...

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Case Study: The Big Picture

Dec 04, 2019

Description: Coupon Photo Folder Industry: Hospitality What it was purchased for: A restaurant was looking for a unique way to deliver custom printed coupons to their guests to attract more repea...

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Case Study: Keeping Colds at Bay, One Spritz at a Time

Oct 30, 2019

Keeping Colds at Bay, One Spritz at a Time Organization High School Product Featured Spray Hand Sanitizer Goal of Promotion To promote good health for the winter season Description of Cas...

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Case Study: Success on Campus

Oct 15, 2019

A large university needed a useful tool to promote its school app to students and faculty because it wanted to use the app to communicate important college news and upcoming events. Since most stud...

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Case Study: Pull Up a Chair and Stay Awhile

Sep 16, 2019

Description: Foldable Chair Industry: Education/Sports What it was purchased for: A high school wanted to purchase an item they could resell to the parents in the spirit shop for fundraising doll...

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Case Study: Let the Games Begin!

Sep 09, 2019

Product: Custom Malibu Sunglasses Industry: Automotive/Banking What it was purchased for: A car company wanted to find a product that would promote their brand at a local college BCS Bowl Games. ...

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Case Study: Financial Industry

Aug 25, 2019

Products Javalina® Classic Pen Industry Financial Application Direct Mail A local bank wanted to increase awareness of its low mortgage rates and decided to do a direct mailin...

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Case Study: Rock out on the Run

Jul 07, 2019

Description: Earbuds With a Wristband Industry: Marathon What it was purchased for: A sponsor was looking for an item or items that runners/walkers could be given at the race that they could use ...

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Case Study: A New Way to Do Cross-Promotions

May 11, 2019

Clever Meets Subtle: A New Way to Do Cross-Promotions Organization: Department Store Product Featured: Lanyard with Vinyl Pouch Goal of Promotion: Promoting Store Sales Description of Case ...

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Case Study: College Fair Giveaway

Mar 07, 2019

Description: 4" Mini Plush Buddies Frog with Shirt Industry: Education What it was purchased for: A community college was looking for a giveaway item to have at their booth for the upcoming colle...

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Case Study: 3D is the Key

Feb 20, 2019

A company was looking for unique items to commemorate the celebration of its 45th year in business. They wanted to incorporate a new logo that communicated the anniversary as well as the range of p...

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Case Study: Fun in the Sun

Nov 19, 2018

Product: Two-Tone Malibu Sunglasses Industry: Sports What it was purchased for: A major sports team was having difficulty keeping attendance up at weeknight games. They came up with the idea of d...

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A Lunch That Packs a Punch

Oct 22, 2018

Description: 3 Section Lunch Container Industry: Healthcare What it was purchased for: A hospital was looking for a unique lunch packet for nurses, doctors, and anyone else employed at any of the...

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Case Study: Look, Ma, No Hands!

Oct 15, 2018

Description: Auto Air Vent Magnetic Phone Mount Industry: Technology What it was purchased for: A technology business was looking for a giveaway item that was unique but also fit within their bud...

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Case Study: Recycle, Reuse, Read a Book!

Sep 09, 2018

Product: Non-Woven Shopper Tote Bag Industry: Bookstore What it was purchased for: A large college bookstore wanted to feature a reusable shopping bag for students. The goal was to get the studen...

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Case Study: Sharper Students

Sep 02, 2018

Description: Pencil Sharpener Industry: Construction What it was purchased for: A shipyard in a major city harbor has advocates who go out to local schools to promote shipbuilding. These advocate...

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Charity Fundraiser

Aug 19, 2018

The organizer of a charity fundraiser wanted to add an element of fun and excitement to their door prize giveaways. As each guest arrived, they were given a Mardi Gras Jubilee pen and instructions ...

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Increase Awareness

Aug 11, 2018

A national railroad wanted to promote their new train and how it was the best "green alternative" to air shuttle travel. The Save-A-Bottle was the perfect match! The bottle is made of super durable...

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Raise Your Glass

Jun 15, 2018

The NY Yankees wanted to create special commemorative bottles to celebrate Derek Jeter’s accomplishments at Yankee Stadium. They chose 150 magnum-sized (1.5L) bottles with a special logo and ...

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Case Study: Inking Impressions

Jun 08, 2018

Portability and permanence are among the desirable traits sought in an effective promotional product. A company was looking for a unique self-promotion that incorporated these elements and decided ...

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Boost Your Sales

Apr 04, 2018

A local winery at their annual fall festival was looking for a way to boost their sales on take-home bottles of wine. So, they gave away the imprinted Winged Corkscrew to anyone who purchased three...

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Resort Incentive Yields Oceans of Opportunity

Mar 21, 2018

A five-star resort that frequently hosts corporate events for Fortune 500 companies wanted to reach out to corporate guests to entice them to return for family vacations. The goal was for the guest...

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Boost Branding

Mar 14, 2018

A local insurance agent wanted a way to connect with her customers and capture new leads with a useful promotional item that would also boost her personal branding and promote her services all year...

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Increase Sales

Mar 07, 2018

With orange juice consumption down 13 percent in the past four years due to an ever-proliferating increase in beverage choices and consumers’ avoidance of orange juice’s high sugar cont...

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Improve Sales and Traffic

Mar 07, 2018

A hotel wanted to promote its amenities to guests in a personable, yet non-intrusive manner. The goal was to encourage guests to utilize hotel amenities instead of going off-site to fulfill their n...

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Case Study: Brighten Their Day

Jun 22, 2019

A realtor wanted to give a thank-you gift to those who purchased a new home with them. They chose the LED Carbon Fiber Aluminum Flashlight. They printed their logo along with the tagline, "We will ...

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Case Study: Boosting Trade Show Booth Traffic

Jun 15, 2019

The “Golden Lanyard” to Boosting Trade Show Booth Traffic Organization: Health Care Organization Product Featured: Cotton Water Bottle Strap Goal of Promotion: Driving Traff...

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